Chevrolet subscription service

The famous Chevrolet subscription service called "Book by Cadillac" rather than a subscription service under the Chevrolet brand. However, it's worth noting that subscription services in the automotive industry can change over time, so there may have been developments or changes since then.

Here's some information about the "Book by Cadillac" subscription service as of 2021:

  1. How it worked: "Book by Cadillac" was a luxury vehicle subscription service that allowed customers to access a variety of Cadillac vehicles for a monthly fee. Subscribers could choose from different Cadillac models based on their needs and preferences.
  2. Monthly Fee: Subscribers paid a monthly fee that covered the cost of the vehicle, insurance, maintenance, and other associated expenses. The fee structure could vary depending on the specific plan and location.
  3. Flexibility: One of the key benefits of subscription services like this is the flexibility to switch between vehicles. Subscribers could often swap out their Cadillac for a different model as their needs changed.
  4. No Ownership: With a subscription service, you don't own the vehicle; you're essentially renting it for the duration of your subscription. This can be appealing to individuals who want access to different vehicles without the commitment of traditional car ownership.
  5. Geographic Availability: These services are typically available in select cities or regions and may not be offered nationwide.
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